MEDIA & MARKET RESEARCH

Our custom-made solutions for the media industry that make working with media traffic a lot easier is the key to effective advertising campaigns, and thus, more active clients.

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  • Social Media Aggregation

    We have capabilities in aggregating data from multiple social platforms like Facebook, Twitter, YouTube, Reddit, etc. and bringing them into an omnichannel dashboard.

  • Sentiment Analysis

    We have hands-on experience in developing custom algorithms for performing sentiment analysis on a section of summarised texts, besides having capabilities in using algorithms from tailormade portals like AWS, Google Cloud etc.

  • Web Scrapping

    Our capabilities also include scrapping data from various websites. Collecting data for news aggregation is done through either API integration or scrapping tools like Webhose.

  • Parsing and Summarising

    Using latest technologies like NLU-NLG, various important digital documents can be parsed and summarised, so that the resultant text is a more generalised form of the original document.

  • Reporting & Dashboard

    Our expertise also lies in reporting the aggregated data and summarised document in a format which is standardised in the media industry. Colourful dashboards with graphs and charts using platforms like Tableau and Kibana also falls under our capabilities.

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Development of Connector Engine

A one-stop module developed for a Malaysian client, which acts as a bridge-like interface between the client database and any other data source

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